I’m a passionate UXer committed to deliver outcomes that improve users’ lives, help companies grow & increase profitability.

I thrive on solving complex business problems through great design and research and growing teams to do the same. My specialty is UX strategy and execution in an enterprise context and I pride myself leading highly effective UX initiatives across organisation and setting vision and roadmap to achieve business goals.

Love to keep learning and exploring, being creative and take affordable risks.

– – –

UX STRATEGY | DESIGN LEADERSHIP | INTERACTION DESIGN | USER RESEARCH | INFORMATION ARCHITECTURE | USABILITY TESTING | PROTOTYPING | VISUAL DESIGN